Simplifying Social Media for the over 35βs with Karen McCarthy
In this episode I'm chatting to the lovely Karen McCarthy from Simplified Social Media and, as you might have guessed, she simplifies social media for business owners who didn't grow up using it.
We chatted all things social media including:
- The main obstacle for those of us building an online presence that haven't grown up in the glare of social media 
- Her advice to overcome the challenges women in business face around visibility online 
- The myths Karen wants to dispel when she hears people say they're too old to have a social media presence 
- What having a coherent social media strategy means to business owners 
- And the advice Karen would give to someone who is completely confused by social media but knows they need to have an online presence ASAP 
And Instagram is the best place to connect with Karen:
 
                        