It’s July, and the kids are off school for the next 8 weeks, and suddenly you start to notice the bookings dropping off, the excuses coming in from your clients for missing their classes and therapies with you. It happens without fail. Summer can be very quiet for people in wellness, routines go out the window when the sun comes out and the kids are home getting under their parents’ feet, so how do you manage to entice them back in?
In this world full of noise and distraction, it can be quite easy to get lost in the complexities of business. Unfortunately, this can lead to overwhelm and exhaustion on your part, trying to do all the things all the time, running your classes, programmes, therapies and doing all the admin, marketing, sales and branding.
When it all starts to get too much and you start spiralling into overwhelm, try paring back and answer the following questions to simplify your business model and avoid burning the midnight oil on things that aren’t relevant right now:
December can be a crazy month for most business owners, but can also be a quiet time for some, time to reflect on what the year brought to the table, and a time to plan for the new year and all that is to come. It’s a good time to see how you can improve things in your business, perhaps automate certain areas of your business that take up your time, or delegate tasks to others in your team or to a virtual assistant.
You might think you can tackle all the ups and downs that entrepreneurship has to offer, but there will be times that something personal will impact your business; a family emergency, a bereavement, an illness or suffering a setback from an opportunity that you’d hoped would take your business to the next level.